Services
PPC
SEO
Paid Social
Content Marketing
AI Consultancy
Company
About Us
Careers
Industries
Education
Cybersecurity
Fintech
Resources
Blog
Guides
Pricing
Results
Book a Strategy Call
Resources Library
Hop blends performance, content, and data science to fuel your growth.
All
Digital Strategy
PPC
Paid Social
SEO
Content Marketing
Creative
Data Science
Meet HopAI Recruit: Revolutionizing Student Recruitment with AI
AI
November 7, 2024
How AI Could Revolutionize International Student Recruitment
AI
November 13, 2024
Paris Childress
Value-Based Bidding: The Key to Elevating Your Conversions
PPC
July 12, 2024
Antoaneta Grigorova
Why Can't You Scale Facebook Ads? Discover the Real Reason
Social Media
September 2, 2024
Valeri Veselinski
How to Succeed with a New Facebook Ad Account
Social Media
September 2, 2024
Trayana Karamihaleva
Mastering Google Ads: Structuring Your Campaigns for Success
PPC
September 2, 2024
Antoaneta Grigorova
5 Milestones to Hit Before Investing in Paid Advertising
PPC
September 2, 2024
Delcho Stanimirov
Does Increasing Facebook Ads Budget Always Improve Results?
Social Media
September 2, 2024
Valeri Veselinski
Common Landing Page Mistakes and How to Fix Them
Digital Strategy
September 2, 2024
Vesselina Levkova
Does Utilizing Google's Display Network Provide a Good ROI?
PPC
September 2, 2024
Antoaneta Grigorova
How Critical is the Google Ads Quality Score for Campaign Success?
PPC
September 2, 2024
Delcho Stanimirov
Brand Search Campaigns: Are They Worth the Investment?
Digital Strategy
September 2, 2024
Antoaneta Grigorova
Next
Common Landing Page Mistakes and How to Fix Them
Digital Strategy
September 2, 2024
Vesselina Levkova
Brand Search Campaigns: Are They Worth the Investment?
Digital Strategy
September 2, 2024
Antoaneta Grigorova
Navigating Seasonality: Lead Strategies for Cybersecurity
Digital Strategy
September 2, 2024
Delcho Stanimirov
Effective Email Marketing in Education
Digital Strategy
September 2, 2024
Vesselina Levkova
Markov Chain Attribution for Performance Marketing: Tracing the Customer Journey from A to Z
Digital Strategy
July 12, 2024
Paris Childress
The Ultimate Guide to Cybersecurity Marketing: Strategies for 2024
Digital Strategy
July 18, 2024
Terez Tocheva
Website Competitor Analysis: Steps, Best Practices, and Tools
Digital Strategy
July 18, 2024
Terez Tocheva
Top 10 PPC Marketing Agencies in 2024
Digital Strategy
July 18, 2024
Terez Tocheva
Top 10 Fintech Marketing Agencies in 2024
Digital Strategy
July 12, 2024
Terez Tocheva
Top 10 Higher Education Marketing Agencies to Watch in 2024
Digital Strategy
July 12, 2024
Terez Tocheva
11 Top Cybersecurity Marketing Agencies to Watch in 2024
Digital Strategy
July 18, 2024
Terez Tocheva
Click Fraud Explained: How to Detect and Stop Invalid Clicks
Digital Strategy
July 18, 2024
Terez Tocheva
Next
5 PPC Trends to Keep Top-of-Mind in 2020
PPC
July 18, 2024
Antoaneta Grigorova
Previous
Why Can't You Scale Facebook Ads? Discover the Real Reason
Social Media
September 2, 2024
Valeri Veselinski
How to Succeed with a New Facebook Ad Account
Social Media
September 2, 2024
Trayana Karamihaleva
Does Increasing Facebook Ads Budget Always Improve Results?
Social Media
September 2, 2024
Valeri Veselinski
Common Facebook Ads Mistakes and How to Fix Them
Social Media
September 2, 2024
Trayana Karamihaleva
Common LinkedIn Ads Mistakes and How to Fix Them
Social Media
September 2, 2024
Trayana Karamihaleva
Guide to Social Media Marketing for Education Companies
Social Media
September 2, 2024
Valeri Veselinski
How to Optimize Your Facebook Ad Campaign Structure
Social Media
July 18, 2024
Terez Tocheva
What Facebook Ads Cost in 2024
Social Media
July 18, 2024
Terez Tocheva
Social Media Chatbots: How Companies Are Using Them in 2021
Social Media
July 18, 2024
Valeri Veselinski
How to Advertise on Social Media: The Ultimate Guide to Social Media Advertising
Social Media
July 18, 2024
Valeri Veselinski
5 Effective LinkedIn B2B Marketing Strategies You Can Use Now
Social Media
July 18, 2024
Valeri Veselinski
How Blissfully Applies a Persona-Driven Framework to LinkedIn Ads
Social Media
July 18, 2024
Valeri Veselinski
Next
Compare Keyword Difficulty Score Across Moz, Ahrefs, Ubersuggest SEMrush, and SE Ranking
SEO
September 2, 2024
Martina Nakov
How Do AI Overviews in Google Search Impact SEO Strategies?
SEO
July 18, 2024
Terez Tocheva
SEO Essentials for Higher Education: Boosting Online Visibility and Engagement
SEO
July 18, 2024
Terez Tocheva
15 Leading Cybersecurity SEO Agencies to Boost Your Online Presence in 2024
SEO
July 18, 2024
Terez Tocheva
How to Optimize for Google Featured Snippets
SEO
July 18, 2024
Terez Tocheva
SEO Audit: 14 SEO Mistakes to Avoid and How to Fix Them
SEO
July 18, 2024
Martina Nakov
Keywords to Target in Cybersecurity: A Comprehensive Guide
SEO
July 18, 2024
Martina Nakov
SEO Best Practices for Cybersecurity Companies
SEO
July 18, 2024
Martina Nakov
How to Use Semantic SEO: Actionable Guide
SEO
July 18, 2024
Martina Nakov
How to Start With Website Migration: A Step-by-Step SEO Guide
SEO
July 18, 2024
Martina Nakov
How to Reduce Your Website Carbon Footprint With SEO
SEO
July 18, 2024
Martina Nakov
On-Page SEO Checklist: How to Optimize for Search Engines
SEO
July 18, 2024
Martina Nakov
Next
Podcast Marketing for Educational Institutions
Content Marketing
September 2, 2024
Vesselina Levkova
How to Repurpose and Promote Your Podcast Content: 14 Tactics to Try
Content Marketing
September 2, 2024
Vesselina Levkova
Mastering Thought Leadership in Cybersecurity: A Comprehensive Guide to Content Marketing
Content Marketing
September 2, 2024
Ana Milanova-Lindsey
Cybersecurity Content Mastery: Pillar-Cluster Strategy
Content Marketing
July 18, 2024
Ana Milanova-Lindsey
The Complete Podcasting Blueprint for Business: How to Start and Scale Your Podcast
Content Marketing
July 18, 2024
Ana Milanova-Lindsey
Mastering Content Creation in Cybersecurity: Tips and Techniques for Success
Content Marketing
July 18, 2024
Ana Milanova-Lindsey
Gated vs Ungated Content: Should We Say Goodbye?
Content Marketing
July 18, 2024
Paris Childress
Content Marketing for SaaS: Use Content to Drive Conversions
Content Marketing
July 18, 2024
Ana Milanova-Lindsey
7 Steps to an Effective Video Marketing Workflow
Content Marketing
July 18, 2024
Paris Childress
How to Work With Sales for a Killer Content Strategy
Content Marketing
July 18, 2024
Paris Childress
How to Grow Traffic When Your Content Resources Are Scarce
Content Marketing
July 18, 2024
Ana Milanova-Lindsey
How to Write an Effective Content Brief for Your Writers
Content Marketing
July 18, 2024
Ana Milanova-Lindsey
Next
5 Great Call-to-Action Examples: How to Write Great CTAs
Creative
July 18, 2024
Vesselina Levkova
14 Creative Ways to Use Insta Stories Better Than Your Competitors
Creative
August 21, 2024
Maggie Andreeva
Previous
Top 3 machine learning algorithms every SaaS-marketer should know
Data Science
July 18, 2024
Terez Tocheva
How to Get Started with Data Science in Marketing
Data Science
July 12, 2024
Terez Tocheva
What Is Cookieless Tracking: Definition, Impact, and Solutions
Data Science
July 18, 2024
Delcho Stanimirov
Agency 2.0: How Data Science Is Transforming Digital Marketing Agencies
Data Science
July 18, 2024
Delcho Stanimirov
The Cookieless Future: What It Is and How to Cope With It
Data Science
July 18, 2024
Delcho Stanimirov
What Is a Data Strategy and How to Build One
Data Science
July 18, 2024
Delcho Stanimirov
First-Party Data: What It Is and How to Use It to Fuel Growth
Data Science
July 18, 2024
Delcho Stanimirov