A corporate strategist with 18 years in cross-functional digital product and marketing, David Isaac Mathews develops first principles, supporting the C-suite to deliver more reliable growth for their “What’s Next” strategic business initiatives.In his previous role as a Lead for Transaction & Advisory Services at ASEAN EY-Parthenon, David did commercial due diligence and acquisitions for traditional businesses acquiring innovation.Currently, he’s the Chief Growth Officer at GrowthOps, Asia, a company helping large organizations acquire and retain new customers, build and launch transformational products, and scale up operations.David’s Notable Experience & Recent Thought Leadership: ● Ground-up digital strategy for a #1 bank ● ‘CMOs: How to reliably become your company’s growth engine’ – a playbook to de-risking your go-to-market strategy with real-time experimentation. ● How to align full-funnel marketing with the customer journey? Leveraging real-time marketing for stickiness, scale, and the CMO’s role in Growth.Here are some of the key topics that David and Paris discussed in this episode:• How David brings digital transformation(DX) to large organizations• The expanded role of the CMO & the need for them to wear the three hats of a Brand, a P&L, and an Innovation CMO• De-siloing the C-suite to improve agility & the importance of cross-functional collaboration• Corporate venture launching• The greatest roadblocks in monetization for innovation in SEA• The importance of connecting customer experience and marketing with real-time data for data-driven decision-makingQuote from David Isaac Mathews on Episode 87 of Paris Talks MarketingResources Mentioned:Book, World’s Best Bank: A Strategic Guide to Digital Transformation by Robin SpeculandGuest:LinkedInGrowthOpsSee more:Paris ChildressLinkedIn PTM PageListen to the episode with David to find out more about how to approach digital transformation & the importance of cross-functional collaboration at the C-suite.And don’t forget to subscribe on your favorite podcast platform for more practical tips and stories! ⏳