Episode 94

How to Build Killer SaaS Products with Matt Paige of HatchWorks

Matt Paige

PTM Cover Image Matt Paige

Matt Paige is the VP of Marketing and Strategy at HatchWorks. HatchWorks integrated US and Nearshore Agile teams design and build software solutions. Both customers and businesses love the final result.

In this episode, Matt explains how to build a winning SaaS product and the power of feedback loops.

Here are some of the key topics that Matt and Paris discussed in this episode:

• (3:10) What Are Product Founders’ Most Common Mistakes in the Early Stages

• (4:34) How to Build a Winning Product Strategy

• (6:55) How to Build a Lead Pipeline

• (13:38) Why building relationships is important for service businesses

• (16:37) How to Leverage Feedback Loops

• (23:14) How to Build an Audience for Prototype Products

• (28:48) Bonus: Hear a “Shark Tank”-Style Discussion of Paris’ own pitch: all the way through the strategy, positioning, and potential of the idea, evaluated by Matt.

Quote from Matt Paige on Episode 94 of Paris Talks Marketing


See more:
Paris Childress
LinkedIn PTM Page

Listen to the episode with Matt to find out how to market and build products your customers actually want to buy!

And don’t forget to subscribe on your favorite podcast platform. You’ll get more practical tips and stories!

Want to chat about SaaS growth with Paris?