Meet Christopher Schreiber, Head of Marketing at Qwilr. Their SaaS product helps you create design-perfect proposals, quotes, client updates, and more. He shared insights on how to:– Tackle the marketing challenges of new category creation– Find and meet your audiences where they are – and then bridge the gap– Educate your audience on different & interconnected use cases for the product– Create a pillar-cluster content strategy around a template library– Invest in research-based content to attract organic backlinksTune in to hear more!