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Services
Performance
PPC
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Content
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CRO
Results
Company
About Us
Team
Career
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Resources
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Resources Library
Hop blends performance, content, and data science to fuel your growth.
What’s New
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PPC
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Data Science
Creative
content
Strategy
SEO
Data-Driven Success: How to Improve the Accuracy of Lifetime Value Predictions
2023 Upgrades of Performance Max: The AI-Powered Iron Man Suit of Google Ads
Terminator: Rise of the Machines & How to Deal with Bot Attacks
How it started vs How it’s going: A Guide to Responsive Search Ads
Markov Chain Attribution for Performance Marketing: Tracing the Customer Journey from A to Z
Beyond Last-Touch Attribution: Understanding the Pros and Cons of Different Models
Value-Based Bidding: The Key to Elevating Your Conversions
Stop Losing Out: 3 Ways to Reduce Churn From Profitwell’s CEO
Turning Data Into Opportunity: Full-Funnel Brand Tests With Supermetrics
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