What's New in SEO Strategy?

• How to optimize PPC bid management at the keyword level

  There are two tactics you could use for daily PPC bid management at the  keyword level. You could bulk-edit keyword bids using desktop applications like AdWords Editor  (for Google) or Microsoft AdCenter Desktop (for Bing and Yahoo) . Alternatively,  you can change single keywords one by one. Both of these tactics have pros and cons. […]

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• Applying Keyword SEO to Your CV or Resume

  You are undoubtedly qualified, but your resume sits in digital stack among hundreds, facing two critical hurdles before it can succeed in securing you an interview:  first, the notorious database filter; next, the scrutinizing eyes of a bullet-and-keyword-scanning HR manager. Like optimizing a web page for competitive, page-one search engine ranking for a particular set […]

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